Skill track · 8 modules
Social Media Management
Run client social accounts with a strategy behind every post.
The full social media manager skill set, from goal setting and audience research through content systems, community management, paid basics and client reporting. Built for VAs who want to own a channel, not just schedule posts.
- Write SMART goals tied to a client's business objective
- Build audience profiles across demographic, psychographic and behavioural layers
- Run a seven-area competitor audit and turn it into a content gap list